Eight Seconds at a Time: The Frustrating Joy of AI Video Tools
SMB marketers may be in the sandbox phase of AI video now—and that’s exactly where we should be.
From Canvas to Canva: Turning ChatGPT Ideas into Marketing Assets
Marketing starts with ideas, but marketers aren’t just idea generators. They’re idea activators. That’s where the ChatGPT Canvas to Canva workflow comes in. ChatGPT Canvas gives marketers an AI-driven drag-and-drop visual whiteboard to brainstorm, organize, and shape content ideas before you move into design. And when it’
Get to Know AEO: Answer Engine Optimization is the Future of Search Marketing
AI is transforming how people discover information. Answer Engine Optimization (AEO) builds on traditional SEO by focusing on delivering the best possible answer, not just ranking for keywords.
Trust and Taste: The Two Human Qualities AI Can’t Replace
In a world of infinite AI output, two human qualities are essential: trust and taste. Discover why your judgment is the ultimate differentiator.
Can Gen AI Tools Audit Your SEO? What ChatGPT, Claude, Gemini & Copilot Can, and Can’t, Do
SEO is one of the most cost-effective ways to grow your marketing impact, but it’s also time and resource intensive. If you're part of a lean SMB marketing team, you may not have a dedicated SEO expert or the budget for a professional agency. That’s where
So Many Models: How to Choose the Right ChatGPT Model for Marketing
What a marketer needs to know about all the ChatGPT models available.
AI for DIY Market Research: A Final Four of Top Tools
My Final Four tournament of the top AI tools for a DIY AI market research national champion.
Advanced Voice: The Blue Orb That Might Change Everything
ChatGPT Advanced Voice isn’t just a new way to interact with AI, it’s a better one.
Where to Learn AI Marketing Without Breaking the Bank
From curious to capable: AI training courses that can get you started with a vision and a plan.
AI Writes Fast, But You Still Need to Bleed a Little
AI reduces content creation time by 75%, but its can't replace the heart and soul that brings your content to life.
AI DIY: Sales Enablement Use Cases for SMB Marketers
Many articles list the use cases for AI in marketing. Let's go deeper. Here's a behind the scenes look at three use cases in a small business.
Marketing Jobs in the AI Operating System
Marketing jobs are becoming about designing, training, and managing the systems that do the execution. Here are the ways your team's roles will evolve.